The economic depression seems to have taken a blow on Super Bowl ads, forcing the price down for the second time in the game's history, but they're still the most expensive.
While early readings suggest there are better deals this year over last, Pepsi won’t advertise its drinks for the first time in 23 seasons, joining FedEx and GM, who dropped out last year. In their absence, newcomers and smaller companies have snatched up slots in advertising’s biggest showcase. We can see the detailed figures after the Super Bowlairs on 7th Feb. CBS spokesman Dana McClintock said they don’t calculate average price because it’s not how they manage the business, but they’re confident that if they did it would be higher than last year.
Above all, it influence little to those players with NFL jerseys.
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